
Pride
Proud partner of Pride 20xx
If we only were to fly when the sun is shining and the winds are in our backs, we wouldn’t be much of an airline. If we only were to stand up for fundamental rights when everybody agrees on them, we wouldn’t be much of a fellow human being. Whether you’re boarding a SAS flight in uniform, in a holiday mood or on your way to a meeting, you should do so feeling right at home. Regardless who you are, who you love or where you´re from – welcome on board.
They will never take the rainbow out of the sky.

Celebrate pride with SAS
We’ll be showing up at different locations throughout the coming months. Here’s when and where to join our celebrations.

Proud Partner of Oslo Pride
You’ll find us in the Pride Parade starting at 12 pm on 28 June. Our float will start as #101, left lane on Grønlandsleiret.

Bronze Partner of Stockholm Pride
Watch us take to the streets in the Pride Parade on 2 August, starting on Norr Mälarstrand at 1 pm.

You Be You – Our way of celebrating diversity
Our commitment to openness, tolerance and inclusivity doesn’t stop at Pride month. To us, it’s a year-round guarantee. That’s why we are launching You Be You, a place for personal stories and interviews to highlight and honor the many faces of SAS.